WBB has been working on tobacco control since its founding in 1998. Tobacco use is a major cause of ill health and early death, severely damages the environment, and is a contributor to poverty. Tobacco use impoverishes users, who can ill afford to purchase tobacco. Those whose employment is related to tobacco also typically earn very low salaries working in miserable conditions, which leads to generational poverty. Policies that reduce tobacco use and encourage former consumers to spend their money on healthy local products will improve health, the environment, and economic wellbeing.